Friday, August 26, 2005

Package Makes Perfect

Have you spent a lot of time and energy putting together material for your CD or DVD project? Quality content is essential, but no matter how interesting the content on your media is, no one will see it if the packaging doesn't grab your audiences' attention. With a nearly endless variety of packaging options available, how do you decide which one will truly make people excited about your media?

Even though there are many choices, there are some logical guidelines to follow when selecting your package option. The first question to ask is, how is your media being used or distributed? This answer will reveal what initial direction your package design should follow. From there, a more focused and critical analysis of effective options should happen. Great Lakes Media Technology are experts in this field. We have staff who have combined experiences of over 20 years in packaging digital and analog media, and are knowledgeable on what 'works' and what doesn't. Don't let this part of your project suffer from attention. If you're organizing a project now, contact an Account Manager at GLMT to set up an appointment to discuss this important topic. In this meeting, you will see both simple and elaborate examples of packaging that we've produced for clients that helped make their media successful.

No comments: